Growing up gay in a traditional Catholic Italian household I never felt the liberty to express myself, conforming to the societal norms. As I began to mature and find my true identity, I realized that fashion was the medium to my true self. As I spent every summer back home in Sicily on the beach, I witnessed a lack of fashion for men's swimwear fueling my desire to create unique and fashion-forward swimwear for men all around the world, catering to the man that has the appetite for a flare of style and masculinity.